The constant factor over our 20 year history has been our business ideology, and the values that underpin our vision:


  • Customer focus – we design intelligent solutions that are custom-made to each client and customer circumstance.
  • Accountability – individual personal responsibility is the primary tenet of our being.
  • Respect – as an organisation we have a strong moral compass and we foster this with our people
  • Effective Communication – we believe that honesty in direct communication transforms and differentiates our services.
  • Empowerment – leadership is the responsibility of all.

These core values are relevant to how we perform as a multilingual BPO company, and form the basis of how we work the sweet spot to satisfy our clients, by satisfying their customers.