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INTERACTION IS ABOUT SHARING IDEAS

CRM Technology | Cognitive Dissonance effect of CRM Implementation

  Cognitive dissonance occurs when there is a conflict between our beliefs and our behaviours.  Is CRM a good example of cognitive dissonance? Nucleus Research has just published its CRM Value matrix 2H11 and it’s worth a read particularly if CRM ...

Outsourcers | The future of careers in a globalised labor market

  There is an increasing trend for ambitious and fast growing start-ups to outsource from the beginning and to dramatically accelerate the speed at which they internationalize their business.  For example:-  According to the Digital Marketing ...

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